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This leading report is a call to action for business leaders and makes a compelling case as to why businesses should pursue growth in line with the Sustainable Development Goals. Although the report does not explicitly refer to nutrition, it does lay out the top market opportunity areas in the domain of food and agriculture, of which four out of ten are related to nutrition, namely: reducing food waste in the value chain; developing [healthy] food markets for the low-income consumer; reducing consumer food waste; and product reformulation. The report recommends six actions that business leaders need to apply to appreciate these opportunities: 

01. Build support for the Global Goals as the right growth strategy in their companies and across the business community

02. Incorporate the Global Goals into company strategy

03. Drive the transformation to sustainable markets with sector peers

04. Work with policy-makers to pay the true cost of natural and human resources

05. Push for a financial system oriented towards longer-term sustainable investment and

06. Rebuild the Social Contract.

“ Achieving the Global Goals opens up market opportunities in food and agriculture, cities, energy and materials, as well as health and wellbeing”

An excellent reference work for those seeking sustainable partnerships, this stimulating publication can be downloaded from: report.businesscommission.org/uploads/BetterBiz-BetterWorld.pdf