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Social marketing has been recognized as a viable approach to behavior change for the past 40 years. As the field continues to shift and evolve to address the emerging issues of the 21st century, so too must the leaders of this field. One focus of the 25th Social Marketing Conference was to provide recognition to the up and coming leaders of this field.

Social Marketing, Award, Yana Manyuk
Tait Martin, Chief Research Officer and partner at Taproot agency, presents Yana Manyuk with the ‘Outstanding New Professional’ Award. Photo Credit: Angela Makris

We are proud to announce that Yana Manyuk, Sight and Life’s Social Marketing Specialist, was the recipient of the 2018 Outstanding New Professional Award sponsored by Taproot Agency at the USF Social Marketing Conference in Florida, USA. 

“Yana is a rare gem. She combines research and art to elicit behavior change. She has strong analytical skills, she asks the right (and hard) questions, and is beautifully creative. She absolutely deserves this award and we are very lucky to have her on our team.”Eva Monterrosa, Sight and Life Senior Scientific Manager

Yana Manyuk’s hard work and knowledge in social marketing and behavior change communication is an asset to the the Sight and Life team and the recognition of the “Outstanding New Professional” award is well deserved. 

Interested in learning more about her work? Read about her work in Sudan with WFP in the blog post titled, “The Social Marketing of Micronutrient Powder in Sudan” or watch latest Sight and Life Webinar Series focusing on behavior change communication to learn more.