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The Social Marketing of Micronutrient Powder in Sudan

In this backstory we explore the article, ‘The Social Marketing of Micronutrient Powder in Sudan – Generating consumer insights to address micronutrient deficiencies’ written by Yana Manyuk in the Sight and Life magazine, Focus on Food Culture edition. Yana Manyuk is the Program & Policy Officer, Behavior Change Communications, for the World Food Programme (WFP) Regional Bureau for the Middle East, North Africa, Central Asia & Eastern Europe.

Improving Nutrition Equals Improving Lives

Sight and Life is an active member of the DSM-World Food Programme (WFP) partnership, entitled “Improving Nutrition – Improving Lives”. The partnership aims to fight the debilitating effects of hunger and malnutrition in the developing world. This shows how public-private partnerships can work and deliver, through harnessing individual strengths.

For all devoted to nutrition.

Discover the science behind nutrition and our latest initiatives for a promising tomorrow.​

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